Working with Massey Ferguson Part III

Post on: Thu, 02, May 2019

(Pictured above is Harold Goulden. His mix of practical experience and academic qualifications provided the springboard for a job with Massey Ferguson.)

Another in our series of articles looking at the many strands in which people and organisations are connected to Massey Ferguson and its farm machinery through their careers, business partnerships and farm enterprises. Coming under the spotlight this time is Harold Goulden, Massey Ferguson Sales Support Specialist.


“One of the best thing about this job is that no two days are the same – it’s always interesting and you get to meet a lot of different people,” explains 29-year-old Harold Goulden who hails from County Sligo. “It’s great to work with one of the leading farm equipment manufacturers and be involved with machinery that is changing at a rapid pace.”

In his role as Sales Support Specialist for Massey Ferguson, Harold supports all MF farm machinery and dealers in Ireland with his extensive product and technical knowledge and operator skills. On top of this, his responsibilities also extend to supporting MF grass equipment throughout the whole of the UK.

He grew up on a suckler and sheep farm and is still involved in the enterprise in his spare time. “I was always interested in farming and, after leaving school, I completed a Level 6 Advanced Certificate in Agricultural Mechanisation at Pallaskenry College Co Limerick.”

This was just the start of Harold’s trajectory of credentials which ultimately landed him a job with Massey Ferguson. Along the way, he made sure he gained plenty of practical experience out in the field as well as academic qualifications.

“My Level 6 course included nine months with the 2000 Mile Harvest in the United States,” he says. “This was an amazing experience, working with and operating combine harvesters.

We kicked-off in the south in Oklahoma and moved north with the ripening season, before finally finishing in Montana.”

Once back from the US, he went to Reaseheath College in Cheshire for a year to study for a Diploma in land-based technology before moving on to Harper Adams University in Shropshire to do a degree in agriculture.

“In my first year at Harper, I applied for a summer job with MF to work with the company’s combines in Hungary, Germany and France. It was a busy time and I helped in preparing the machines for photo shoots, launch events and training programmes,” he remarks

“I was asked back the next summer to do similar work and then the company offered me a position for my placement year. This was another brilliant opportunity and I was posted to their Hesston factory in the US to work in the test lab on combines, balers and planters.”

Harold’s energy, enthusiasm and knowledge certainly made an impact and, in 2015, he was offered a permanent job at Massey Ferguson as Sales Support Specialist.

After two years working out of MF’s HQ in Warwickshire, where he covered Wales and Ireland, he is now based back on his home turf in Sligo. His job focuses on supporting the sales process of MF machinery to ensure farmers are fully aware of the features and benefits of the different models and how they can contribute to their businesses. Harold has to be knowledgeable of a wide range of products from tractors and combines to hay tools and materials handling equipment. He sets up and runs training events for dealer staff, organises machinery demonstrations, gets involved in shows, exhibitions and the production of sales and marketing material. As he says: “It really is something different every day.”